The McDonald’s Egg McMuffin turns 50 today. And to celebrate, the fast-food franchise is offering the iconic breakfast sandwich at its original price of 63 cents.
In early 1971, an owner/operator in Santa Barbara, Calif., set out to create a unique breakfast menu item. He ended up creating a version of an eggs benedict with cheese instead of Hollandaise sauce, plus a slice of Canadian bacon. And he used Teflon rings to make the eggs round, like an English muffin. The official Egg McMuffin — an open-faced sandwich served on a small tray with honey or jam — entered test markets the following year, and its national rollout was complete by 1975.
The deal won’t be on the table for long. The company says customers can only order the sandwiches from participating restaurants during “breakfast hours” and through the McDonald’s app.
McDonald’s says today’s a good day to celebrate the sandwich’s storied history and versatility. It notes that many customers put their own twist on the McMuffin, whether that’s by adding a McChicken patty and syrup (for a DIY chicken & waffles situation), swapping the English muffins for hash browns or adding salsa or jam.
“The Egg McMuffin, the first-ever quick service restaurant breakfast sandwich, joined the McDonald’s menu in 1971 in Santa Barbara, California, and customers have been getting creative with it ever since,” said Molly McKenna, McDonald’s senior director of brand communications.